Wedding planning ranks high on the list of careers for women

Women at work today want jobs that are stimulating and rewarding, maybe even with the flexibility to pursue outside interests or raise a family. High on the list of careers for women looking for working-women jobs with meaning are occupations that draw upon skills they may have developed through hobbies such as photography, party planning, floral design, or catering. So it's no wonder that careers in wedding planning are popular jobs for women, and that one finds so many women at work in the wedding business. But becoming a full-fledged wedding consultant requires more than creativity. It demands hard-nosed decision-making, financial know-how, discipline, and self-confidence, business skills that don't always come naturally to women. That's why women starting a wedding event planning business can benefit from the knowledge and experience of Daryl Glenney, who has run her own business for 30 years and mentored thousands of working women worldwide.

Women at Work Have to Work Hard, like Men, but Must Also Work Smart

When Daryl started her bipartisan political consulting firm, she was passionate about politics but knew little about running a business other than what she learned from her father, who owned a market in San Diego before becoming a tennis professional in Las Vegas. Daryl says her father's experience taught her that anyone can alter his or her list of careers at almost any age, a fact that she finds especially true of jobs for women today. But when Daryl was ready to take the plunge from employee to business owner, it was mostly men, not other women, who helped find women jobs, and there were no women mentors to guide her. So she became one herself. Using what she learned from planning and managing political campaigns for candidates and issues, she has helped women at work succeed in businesses across the globe, from traditional 'market women' selling their wares in Nigeria to savvy young Jordanians launching a radio station. She knows from personal experience that entrepreneurial qualities such as risk-taking, innovation, goal-setting, and adaptability aren't the sole province of men. A third of entrepreneurs in the United States are women, many of them professional wedding planners, part-time wedding coordinators, and wedding consultants who also plan non-wedding events. Increasingly, networking with women entrepreneurs is important in finding women jobs with meaning.

Women at Work Today are Starting Their Own Businesses at Twice the Rate of Men

If you're a gutsy woman starting a wedding planning business, you're in good company: each year, half a million women trade punching a time clock for the freedom and economic self-sufficiency of business ownership. Like Daryl, they want a lifestyle that doesn't fit the corporate mold. And as Daryl did, they have a million questions. What do I charge? How do I make sure I get paid? How do I handle difficult clients? And what if I fail? Daryl warns that women are sometimes tempted to under-charge and over-serve, a sure formula for failure. All businesses must have an emotional bottom line as well as a financial one, she says, a business strategy that's especially helpful for wedding planners caught up in the romance of their clients' big day. Daryl advises, once you've determined what your services are worth, stick to your fees but build in some flexibility for special situations. Make sure that your contract spells out clearly what you will do, for how much, and when within your customers' wedding timeline you will receive payment for your services. To avoid undue wedding stress, set realistic expectations and remind over-demanding clients planning a wedding with perfection in mind that you have a common goal: to make their wedding day a success.

Women at Work are More Likely to Seek Mentors than Men, and to Follow Their Advice

Daryl has designed and conducted entrepreneurial-jobs-for-women training programs for major national and international groups such as Business and Professional Women, the Association of Junior Leagues, the Jordanian National Commission for Women, Search for Common Ground, the African-American Institute, and the YWCA of the USA. Core curricula include not only organization and planning, but marketing and communication strategies tailored specifically to women. Her global work has resulted in more jobs for women on an increasingly diverse list of careers. But you don't have to attend a workshop to learn what Daryl has learned about finding women jobs that matter or helping women build businesses that last. You can plumb her depth of experience and expertise through Member queries to New Wedding Planet's Business Development Center.

Daryl is one of eight Advisors to New Wedding Planet's Business Development Center. The Center provides Members with quick, concise answers to the most common questions and issues faced by wedding planners, wedding professionals, and couples planning their own wedding. Once you're a Member, it's as simple as sending a query from your Personal Resource Page. Members may also commission Advisors to work on Special Assignments where one-to-one interaction and collaboration is utilized to produce a comprehensive, custom-tailored solution. Special Assignments are subject to availability and are quoted on a per-job basis.

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